Social media marketing can be very confusing and overwhelming especially if you are just starting out with both the media and a new business. Many owners have relied solely on word of mouth and the Yellow Pages ads for their advertising, but things have changed, and with the explosion of smartphones and tablets, customers want to be able to find you quickly on a mobile device.
If you do not make your business accessible by mobile devices, you are automatically at a disadvantage. Your business will not be found by most people who are shopping around in 2016 including local businesses. If you want to increase foot traffic to your business, you have a better chance if you utilize a website, a Facebook page, and a Google Business page.
For specific information about various social media marketing approaches, please click on the links below.